Analytics Consulting

Leverage the right analytics data to get insights you can act on with confidence.

Get Insights

Decrease Friction

Optimize Marketing

GOOD, BETTER, BEST

Good is accurately tracking the data.

Better is knowing what data to focus on.

Best is when your reports clearly show how marketing efforts impact profits.

It’s not just analytics, it’s knowing how your audience engages with you.

WHERE WE HELP

Most companies come to us looking for help in one or more of these areas

Audits

Data doesn’t feel right
Numbers don’t line up
Tracking right KPIs

Installs of

Analytics Platforms
Tag Managers
Cookie policy tools

Reporting

Dashboards
BigQuery
Automation

Insights

Benchmarks
Statistical Analysis
Attribution modeling

Ecommerce

Enhanced Ecommerce
User journeys
Magento, Shopify, etc

Integrations

Any CRM platform
Form tracking
Offline data import

ANALYTICS PLATFORMS

Google and Adobe are the most widely used analytics platforms while Snowplow and others provide options for creating custom products.

Regardless of which platform you’re using, or need to be using, you probably have multiple marketing technology platforms collecting data.

Our role is to give you the right mix of people, process and technology to make sure you have a single source of truth to guide your marketing decisions.

How to Scale Your Growth With Analytics

1. Tell Us What You Need

2. We Optimize Your Analytics

3. Grow Your Market on Data You Trust

MEASURE IMPACT IMPROVE OUTCOMES

Any analytics platform should be helping you optimize marketing profitability and conversion rates. Healthy analytics accounts tell you what you are getting for what you are spending and whether or not you’re improving in the areas that are most meaningful to your business.

The reason this doesn’t happen for most businesses is because analytics is no longer a ‘set it up once and it should be working’ tool. So old or incomplete installs create data anxiety because they provide so much conflicting or mismatching (or missing entirely) sets of data.

Our priority is to understand your unique business so we can use that as a lens for auditing your account which allows us to see where the gaps are. We then work together with you to close those gaps and give your team accurate, reliable and easily accessible marketing data.