Analytics Basics (One-time)
One-time Google Analytics + Google Tag Manager setup with automated reports.
Your Outcomes:
- Clean, accurate Google Analytics
- Automated reports, no hassle
- Tracking done right, first time
- Full visibility across your channels
- Ability to confidently make decisions
Analytics Basics + Marketing
Proper analytics foundation with ongoing paid ads and SEO.
Your Outcomes:
- Actionable performance insights
- Expert marketing strategy sessions
- Results from paid ads
- Continuous SEO improvements
- Active campaign optimization
Custom Package
Fully tailored plan built around your business needs
Your Outcomes:
- Built around your priorities
- Can scale with your needs
- Connected 1st-party data
- No more data silos
- Customizable reports & dashboards
| Package | Analytics Basics (One-time) |
Analytics Basics + Marketing | Custom Package |
|---|---|---|---|
| Price | $1,725*$2,725* | $4,795/month$4,795/month | ---- |
| Automated Reports | ✔ | ✔ | ✔ |
| Automated Reports | ✔ | ✔ | ✔ |
| Google Analytics Basics | ✔ | ✔ | |
| Google Analytics Account/Property Creation | ✔ | ✔ | |
| Google Analytics Tag Implementation | ✔ | ✔ | |
| Google Analytics Data Retention Settings | ✔ | ✔ | |
| Google Analytics/Google Ads Link | ✔ | ✔ | |
| Google Analytics/Search Console Link | ✔ | ✔ | |
| Google Analytics Stream Configuration | ✔ | ✔ | |
| Google Analytics/BigQuery Link | ✔ | ✔ | |
| Custom Channel Grouping Setup | ✔ | ✔ | |
| UTM Tool, Best Practices, & Implementation | ✔ | ✔ | |
| Google Analytics PII Redaction & Compliance | ✔ | ✔ | |
| Clean/Standardized Page Paths | ✔ | ✔ | |
| Google Analytics Duplicate Event/Pageview Correction | ✔ | ✔ | |
| Content Groupings | ✔ | ✔ | |
| Google Analytics Custom Event Setup | ✔ | ✔ | |
| Google Analytics Referral Exclusion List Setup | ✔ | ✔ | |
| Identification of Site Related Tracking Problems | ✔ | ✔ | |
| Identification of Query Parameter Destruction | ✔ | ✔ | |
| Identification of Non-Secure Links | ✔ | ✔ | |
| Identification of Internal UTMs | ✔ | ✔ | |
| Identification of Bad Redirects | ✔ | ✔ | |
| Google Analytics User Permission Configuration | ✔ | ✔ | |
| Standard Parameter Implementation | ✔ | ✔ | |
| Standard Event Implementation | ✔ | ✔ | |
| Capture of Google Analytics/Ads Ids with All Form Fills & Transactions | ✔ | ✔ | |
| Engaged Visit Definitions & Implementation | ✔ | ✔ | |
| UX Monitoring Tool Setup (Clarity, Mouseflow, etc.) | ✔ | ✔ | |
| Ad Hoc Analysis & Strategy Development | -- | ✔ | |
| Google Tag Manager Setup | ✔ | ✔ | |
| Account/Container Creation | ✔ | ✔ | |
| Code Installation | ✔ | ✔ | |
| Publishing Policy Implementation | ✔ | ✔ | |
| User Permission Configuration | ✔ | ✔ | |
| QA Process Guidelines & Process | ✔ | ✔ | |
| Tag, Trigger, & Variable Optimization | ✔ | ✔ | |
| BigQuery | ✔ | ✔ | |
| Google Cloud Project Setup | ✔ | ✔ | |
| Data Table Setup | ✔ | ✔ | |
| Basic Ecommerce Analytics | ✔ | ✔ | |
| Match Rate Investigation Between Backend and Google Analytics | ✔ | ✔ | |
| Transaction Event Configuration | ✔ | ✔ | |
| Add to Cart Event Configuration | ✔ | ✔ | |
| Product View (PDP) Event Configuration | ✔ | ✔ | |
| Begin Checkout Event Configuration | ✔ | ✔ | |
| General Marketing | ✔ | ||
| Key Performance Indicator (KPI) Identification & Measurement Plan | ✔ | ✔ | |
| Development of Marketing Strategy (Go to Market Planning) | -- | ✔ | |
| Market/Competitor Research | -- | ✔ | |
| Paid Ads (PPC) | ✔ | ||
| Conversion Tracking | ✔ | ✔ | |
| Account Setup (Structure, Campaign Naming Conventions, Targeting, Marketing Messaging) | -- | ✔ | |
| Tracking Templates (UTMs) | -- | ✔ | |
| Ongoing Analysis & Optimization | -- | ✔ | |
| Product Feed Management | -- | ✔ | |
| Technical SEO | -- | ✔ | |
| Crawl audit, broken link fixes, mobile and SSL setup | -- | ✔ | |
| Core Web Vitals optimization, indexation management, schema basics | -- | ✔ | |
| Full technical overhaul, international SEO, advanced schema deployment | -- | ✔ | |
| On-Page SEO | -- | ✔ | |
| Meta title & description improvements, basic keyword targeting | -- | ✔ | |
| Structured content optimization, internal linking strategy, header hierarchy improvements | -- | ✔ | |
| Full on-page re-architecture, content gap filling, keyword clustering | -- | ✔ | |
| Product Page Title & Meta Optimization | -- | -- | |
| Product Description SEO Optimization | -- | -- | |
| Content Strategy (SEO) | -- | ✔ | |
| Basic blog topic suggestions, content audit | -- | ✔ | |
| SEO content briefs, cluster content planning, copy optimizations | -- | ✔ | |
| Full content calendar creation, pillar page builds, AI-augmented content production | -- | ✔ | |
| Authority Building (Off-Page SEO) | -- | ✔ | |
| Directory listings, basic link-building outreach | -- | ✔ | |
| High-quality backlink acquisition, guest post partnerships | -- | ✔ | |
| Full digital PR campaigns, backlink gap analysis, brand mention leveraging | -- | -- | |
| Local SEO | -- | ✔ | |
| Google Business Profile optimization, local citation setup | -- | ✔ | |
| Local landing pages, review generation strategy | -- | -- | |
| Hyperlocal SEO, advanced map pack targeting, local link building | -- | -- | |
| Advanced Ecommerce Analytics | -- | -- | |
| Add Shipping Info Event Configuration | -- | -- | |
| Add Payment Info Event Configuration | -- | -- | |
| Select Item (Product Click) Event Configuration | -- | -- | |
| View Item List Event Configuration | -- | -- | |
| Remove from Cart Event Configuration | -- | -- | |
| Refund Event Configuration | -- | -- | |
| Advanced Analytics | -- | -- | |
| Bot/Non-Human Filtering | -- | -- | |
| Direct Traffic Misattribution Investigation & Correction | -- | -- | |
| Traffic Blocking Tracking Investigation & Optimization | -- | -- | |
| Custom Funnel Events & Configuration | -- | -- | |
| Custom Dimensions Implementation | -- | -- | |
| Custom Metric Implementation | -- | -- | |
| Consent Mode Implementation | -- | -- | |
| CRM Match Rate to Google Analytics Investigation | -- | -- | |
| Customer Journey Definitions & Measurement Events Implementation | -- | -- | |
| Landing Page Bounce Rate Investigation & Correction | -- | -- | |
| Conversion Rate Investigation & Correction Strategy | -- | -- | |
| Call Tracking Setup & Maintenance | -- | -- | |
| Google Tag Manager Staging/Testing Environment Setup | -- | -- | |
| Cookie Policy Management | -- | -- | |
| Cookie Policy Strategy Development (Including Legal Team) | -- | -- | |
| Cookie Policy Manager Setup | -- | -- | |
| Cookie Policy Integration with Google Tag Manager | -- | -- | |
| Advanced Data Warehouse | -- | -- | |
| Ads Cost Data Implemented in Data Warehouse | -- | -- | |
| Storage in Data Warehouse Other than BigQuery | -- | -- | |
| Backend/CRM Data Stored in Data Warehouse | -- | -- | |
| Other Business Data Stored in Data Warehouse | -- | -- | |
| Price | $1,725*$2,725* | $4,795/month$4,795/month | ---- |
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Measure & Amplify Your Marketing
Ready to see how proper analytics can deliver regular insights?
Schedule a strategy call today. Learn how a proper analytics practice can help you:
- Align your team on KPIs that matter.
- Spend money where it delivers ROI.
- Trust your data.
- Generate regular insights.
