Analytics Platform Integrations
Bring all the relevant marketing data into a single source of truth so you can see, and improve, the entire customer journey experience.
Single Source
Single Source
Connected Data
Insights
Scalable Insights
Grow
Integrate Business Data Across Platforms
To scale business growth you need to see a complete picture of how customers engage with you and to do that you need your data integrated across multiple platforms.
Wordpress
Worlds Largest CMS
Shopify
Worlds Largest Ecommerce
Other CMS Platforms
Something else you say?
Google Analytics Products
Google Analytics Products
Adobe Analytics Products
Adobe Analytics Products
Custom Analytics Builds
Custom Analytics
Facebook Ad Platform
Facebook Ads
Google Ads
Google Ads
LinkedIn Ads
LinkedIn Ads
Tealium
Tealium
Tableau
Tableau
Etc.
If it has to do with data
Book Your Free Strategy Call
To keep you moving forward, your first call will be with an analytics engineer, not a sales rep.
We'll Make Sure You're Prepared
Marketing data exists in various locations through your tech stack as your audience experience your content on a variety of devices and platforms.
Don’t operate those levers in isolation, instead, we can help you join the relevant in a single location and create relevant visualizations for the various players across your organization.
Platforms that Need to Be Joined
- Website Engagement
- CRM
- ERP
- Ads Platforms
- ESP
Access to a Complete Set of Skills
You don’t need these skills “full-time/all the time” but you do need them to build proper analytics environments.
- Solution Design
- Data Collection
- Data Engineering
- Data Visualization
- Analyze for Insights
- Testing and Optimization
Role: Analytics Architect
The design of an analytics system based on business needs, its configuration, the customer journeys that are encompassed, and the function of the website, app, etc.
What data should be collected (including metadata), what events should be collected (and what should trigger their collection), how the analytics system cooperates with other tech that is in use.
How it should be grouped or rolled up to accommodate answering meaningful questions.
Role: Analytics Engineer
The implementation of tracking such that the analytics architecture is translated into a real-world system. The verification of all events, triggers, and integrity of the data both at time of collection and in the destination systems that collect the data.
Role: Data Engineer
The transformation, enriching, and cleanup of data via a series of logical, well-documented steps that provide the capability of a business to trust the output data.
Through this process there should be singular places to get each piece of output data. The logic behind the cleanup processes should be congruent across an organization.
Role: Visualization Engineer
The translation of clean, enriched data into meaningful dashboards, reports, exploration tools that leverage visualization to facilitate meaningful interpretation of data with as few distractions as possible.
Role: Data Analyst
Through the use of dashboards, reports, and exploration tools (which could include ad hoc SQL work), mining for insights (something different than expected or new opportunities).
This can take the form of answering an explicit question from within a business, exploration for the sake of seeking insights, or at the prompt of a monitoring system.
Role: Optimization Engineer
Pulling the learnings from each step in the process our teams come together to create ideas for iterative testing our clients can use to narrow down the cause and effect of the insights discovered in their data.
This allows everyone to move forward with confidence knowing what each lever in the campaign is doing to contribute to increased ROI.
We Understand
We know it can be tough, we see it all the time. Marketing teams are tasked with driving leads and at the same time are asked to be technology integration engineers. These marketing teams are then left fighting all kinds of data issues rather than spending their time creating influential marketing messages.
Salt Lake City, UT.
Book Your Free Strategy Call
To keep you moving forward, your first call will be with an analytics engineer, not a sales rep.All the Analytics Skills. One goal.
From project management, to solution design to business analytics – our team is uniquely skilled to build your analytics.
Ready to see how lead generation powered by analytics can drive growth for you?
1. Tell Us What You Need
2. We Optimize Your Analytics
3. Grow Your Market on Data You Trust
Brands That Trust Their Analytics to adMind
Measuring the Impact of Marketing
adMind Analytics is a team of specialized technical and strategic engineers, programmers, analysts and strategists. We don’t just ‘fix reports.’ We work with brands who want to activate their marketing data from traffic acquisition all the way through customer lifetime values. No technology alone can create the specific and strategic plan your business will need in order to get the most from that data, and that is where adMind comes in.
It starts with a call to discuss your business goals and immediate analytics needs. Then we perform a strategic audit to see if you have the right technology to support your goals, if that technology is configured properly and tracking accurately. This often spans a review of your analytics tech stack, acquisition platforms, CRMs and any other tech toys you may have on the shelf.
Once we know your goals and have diagnosed where you sit today we can create a roadmap for building out a proper analytics practice. You may decide to load all that work into a few months or over a longer period of time based on what is important to know now, and what you’d like to build towards knowing in the future.
Better insights, better outcomes.
FAQs
You generate traffic around a particular interest and offer your services or expertise as the solution to the pain that sparked the persons interest.
Traffic channels can include things like search engines, social media, emails, referrals and word of mouth.
The best marketers are able to curate messaging that resonates with the experience of their ideal consumer, and then match that with an offer to help that is genuine and solution oriented.
Developing a unique offering, creating awareness for your solution, providing a way for the person to initiate a conversation and then following up with the deliverable you promised.
Improve your messaging strategy by understanding that “leads” are real people with real problems.
Create content that resonates with people at every level of the buying cycle and get your brand on their radar as soon as the user realizes they have a pain they’d like solved.
Measure your marketing impact
Ready to see how proper analytics can drive growth for you?
Schedule a strategy call today. Learn how a proper analytics practice can help you:
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Maximize your tech stack.
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Develop influential content.
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Align your org on KPI's and metrics.
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Focus teams on what matters.
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