• Analytics

      Are we a
      Good Fit?

  • Pricing
  • Contact Us


Grant Access in Google Tag Manager

Sharing access in Google Tag Manager is a straightforward process; it doesn’t require sharing your username and/or password. Take care that only the necessary level of access should be granted.

  • Log in to Google Tag Manager at tagmanager.google.com
  • Navigate to the appropriate account
  • Select the Admin tab:
  • Privileges can be granted at the Account or Container level. At the desired level, select the User Management section (if you don’t see it, your Google Account doesn’t have sufficient privileges to share with other users):
  • Enter the email of the Google Account to which privileges will be granted. Choose the permission level:

No Access:

Container will not be visible. No level of access.


Can view container, tags, triggers, and variables, but can’t make changes.


Can create workspaces and make edits, but cannot create versions or publish.


Can create versions, workspaces, and make edits but not publish.


All creation permissions including publish.

Compared to Google Analytics, there is no email notification for newly created permissions.


That is it. Permissions can be edited/revoked from the User Management screen.



Related Articles

Get In Touch

GA4 Basic

Transfer All Universal Analytics Tracking to GA4

Anything you are tracking now in Universal Analytics we will make sure you are also tracking in GA4.

Set Up Conversions in GA4

You likely have a list of important conversion actions that inform your core KPI’s, we’ll make sure those are all set up.

Set Up Audiences in GA4

GA4 has a slightly different way of grouping data that relies heavily on proper audience creation, we’ll make sure your audiences are set up in a way that makes sense for your business objectives.

Integrate Big Query to Preserve Data

If you don’t set up the Big Query connection you’ll lose your historical Universal Analytics data, we’ll make sure this integration is done correctly.